02 Nov We’re collaborating with Jumpstart to help early-stage companies
Bryant Brown Healthcare is collaborating with Jumpstart San Diego to provide deeper healthcare marketing expertise specifically for early-stage companies developing medical devices and diagnostics.
Even in early periods in their growth, many companies find they need marketing and branding know-how – to raise awareness among potential partners and investors, to help with recruitment, and to have a positive presence in the market right from the start. Yet, understandably, early-stage companies may be reluctant to add headcount and budget to their commercialization team before launching a product and generating revenue.
Our new collaboration offers you an experienced strategist, tactician, creative partner, and problem-solver at a fraction of the cost of an FTE
The Bryant Brown–Jumpstart collaboration delivers a flexible, cost-effective, interim solution to help you rapidly and efficiently move to commercialization. Services include:
- Voice-of-customer research: professionals and consumers
- Audience segmentation
- Message development for all audience segments
- Product positioning
- Go-to-market strategic, tactical, PR, and advertising plans
- Hands-on launch planning and implementation
Jumping in as active participants, we provide data-driven recommendations for your team. We are here to help build a strong foundation for your brand and act in any capacity needed.
Your brand benefits from more than 25 years of direct experience
Debbie Feinberg, founder of Jumpstart, has more than 25 years of experience in medical device and diagnostics marketing and sales. She has direct knowledge of the market and a track record of success in developing marketing and sales plans in this arena for companies including Accumetrics, Human Longevity, Quidel, and Sense Biodetection. Additionally, her work with consumer products for brands including the Thermoscan® ear thermometer, Nature Made® vitamins, and the ReliefBand® anti- nausea device provides you with insights into retail channels.
With more than 25 years of experience in medical marketing and communications, Bryant Brown Healthcare delivers impactful, strategic-driven branding and marketing solutions for medical device and diagnostics manufacturers, pharmaceutical companies, disruptive healthcare technologies, hospitals and health systems, home health organizations, and more – from start-ups to blue-chips worldwide such as Apria Healthcare, Avanos Medical, Guardant Health, Hologic, Natera, UCLA Health, and Ultromics. Our experience also includes work with Sense Biodetection and with Quidel, where Bryant Brown served Debbie in a client-agency relationship.
Connect with the Jumpstart-Bryant Brown collaboration